mission:
For users: Serve customers attentively and make human life colorful.
For employees: Create development space, enhance employee value, and improve the quality of work and life.
For the society: Promote the healthy development of the cause and serve the progress of social civilization.

Business philosophy:
Honest! Be realistic! Innovation! Efficient! responsibility!

moral principle:
It is better to lose money than to lose credibility; Be a clean person and act with integrity;
Strive for excellence in work, treat people sincerely and pragmatically; All businesses, big or small, are treated equally;

Corporate style:
Serious, responsible, strict, proactive and efficient
Seriously: keep improving and ask questions
Responsible: Have the courage to take responsibility and be responsible to the end
Strict: strict management, strict rewards and punishments. Strictly discipline yourself, strictly discipline people, strictly follow the work process, and strictly reward and punish.
Proactive: take the initiative to accept tasks, take the initiative to take responsibility, discover problems, and improve.
Efficient: Clear work plan and quick response. After doing today's things, leave room for tomorrow.